Yili entered the social new retail, lunching the new probiotics product
Keyword: Yili , social new retail, probiotics

On July 19, Yili's food code brand probiotics new products - Yi Xiao Jun officially was launched. With this new product, Yili Group has officially entered the social new retail sector.

This product selected four star bacteria, including DuPont's Lactobacillus paracasei Lpc37, Bifidobacterium lactis Bi-07, Bifidobacterium lactis Bl-04,  

Lactobacillus acidophjlus NCFM, Bifidobacterium lactis HN019, but also added Bifidobacterium lactis HN019, which can effectively reduce the survival rate of harmful bacteria in the intestine.


According to the forecast of the authorities, by 2020, China's probiotic market will reach 90 billion yuan or even hundreds of billions of yuan. In the face of demand, Yili's food code brand and Tang Xiaoyao cooperation, committed to building the domestic probiotics and social new retail industry double benchmark

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