In April, the state administration of market regulation issued a notice about public solicitation of five health food ingredients directory opinions. The contents and technical requirements of five health food ingredients, such as coenzyme Q10, melatonin, fish oil, reishi shell-broken spore powder and spirulina, were publicly consulted, and the deadline of feedback time is April 30, 2019.
Ingredients | Dosage | Suitable crowds | Unsuitable crowds | Notes | Function |
coenzyme Q10 | 30-50 mg | adult | Children, Pregnant, Brest-feeding and Allergic people | People who take medicine should consult a doctor when eating this product | Enhance immunity, Antioxidation |
Melatonin | 1-3mg | adult | Children, Pregnant, Brest-feeding | Those engaged in driving, mechanical work or dangerous operation, do not eat before operation or operation and autoimmune (rheumatoid,etc.) and hyperthyroidism patients with caution | Improve sleep |
Fish oil | Not higher than 4.0g (the amount of EPA+DHA is not less than 1.0g) | high blood lipids | Children,Pregnant, Brest-feeding; Patients with hemorrhagic tendencies and hemorrhagic diseases; Liver insufficiency | People allergic to seafood should not take | Help lowering lipid |
reishi shell-broken spore powder | 1-4g | low immunity | Children,Pregnant, Brest-feeding | Enhance immunity | |
spirulina | 3-4g | low immunity | Children,Pregnant, Brest-feeding and Allergic people | Enhance immunity |
Notes: Technical requirements see the attachment
The registration system is changed to a filing system, and its essential change is that the subject of responsibility shifts from the government to the enterprise. The implementation of the filing system, seems to reduce the requirements, in fact, is indeed to raise the market threshold. A large number of non-differentiated products into the market, if not to create their own advantages, marketing focus will be forced to turn to brands, channels and services, competition is bound to be more intense.
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- Beyond Meat became the first overseas Artificial Meat company to set up a factory in China
- Nongfu Spring's market value exceeded HK $370 billion on its first day
- German infant nutrition brand Amykon launched two probiotics in China
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