42% of China ladies surveyed regard losing weight as the main motivation for exercise
"80% of Chinese consumers surveyed want a healthier diet, and 76% have developed the habit of exercising and keeping fit. 44% of consumers claim that good body shape is the main motivation for keeping fit, while 42% of Chinese women regard losing weight as their main motivation for exercising and keeping fit.” said Jiang Zhen, director of Glanbia Nutritionals.
In recent years, the boom of sports nutrition market in China has attracted global competitors to flood in. The industry standards revision and the construction of laws and regulations have been constantly improved. Li Qigeng, Secretary General of Chinese Institute of Food Science and Technology sports nutrition food branch, said that in 2017, Beijing firstly issued the review plan for the sports nutrition food production and carried out trial implementation. CPT was the first company which received sports nutrition food production permission, followed by companies in Guangzhou, Heilongjiang and etc. These progresses marked the start of strict monitoring to China sports nutrition industry as well as the industry’s new progress in the aspect of legislation implementation.
- White Paper on Bone and Joint Health of Chinese Consumers 2020
- Yili Dairy launched high-protein yogurt, focusing on sport people
- Sinopharm Xingsha launched the Japan's Champion probiotics
- China has introduced its first policy to support the industrial hemp industry
- Beyond Meat became the first overseas Artificial Meat company to set up a factory in China
- Nongfu Spring's market value exceeded HK $370 billion on its first day
- German infant nutrition brand Amykon launched two probiotics in China
- The revenue of Besunyoung in the first half year is about 610 million yuan
- Jellly candy and powder included in the health food filing dosage form in China
- H&H Group net profit increased by 9% for the first half of year
