On September 25, Jingdong new channel and Xiwang food held a signing ceremony of strategic cooperation in China · Xiwang Corn Oil Town. According to the strategic cooperation agreement, Xiwang food will actively participate in Jingdong new channel’s joint warehousing distribution project, promoting close cooperation between Xiwang corn germ oil distributor and Jingdong new channels’ joint warehousing and distribution program. The two sides will deeply develop circulation channels using joint warehousing and distribution mode as well as the food & beverage as well as other special channel business. They will actively layout small and medium-sized businesses in cities and towns, broaden the distribution width and depth of Xiwang food. In addition, according to the business development needs, the 2 parties will also carry out self-operated business cooperation and further strengthen conformity of resources: Make quick response to market demand base on Jingdong new channel’s data analysis ability by serving the joint development of new products including the existing small packaging and middle packaging of corn oil, and seeking cooperation opportunities in the field of sports nutrition products.

Wang Di, vice chairman of Xiwang group and chairman of Xiwang food, said that Xiwang food hopes to make joint efforts with Jingdong new channel to bring healthy food into thousands of households, especially to enable township residents to enjoy authentic, high-quality healthy food and improve their quality of life.

Zheng Hongyan, vice president of Jingdong Group and president of Jingdong new channel business division, said that the cost efficiency and experience of retail could be reconstructed by complementing each other's advantages and resources. Meanwhile, with the help of Jingdong catering, the high-quality goods and services of Xiwang food could reach the consumption terminal efficiently.