Recently, China Resources Sanjiu Medical & Pharmaceutical Co., Ltd (hereinafter referred to as “CR Sanjiu”) disclosed that the company will launch new health products in Q4,2017 including vitamins, minerals, and natural extracts, etc., covering the mainstream category of the health-products market. In mid-September, CR Sanjiu spent nearly RMB400 million to acquire a 65% stake in Shandong Shenghai Health Products.
According to CR Sanjiu, the company's self-diagnosis and treatment businesses now includes OTC business, OTX business and the health business of “999” brands. The overall development idea is to cultivate the brand’s OTC business, expand the business of health and OTX, and upgrade the business from OTC leader to self-diagnosis and treatment industry leader.
Shandong Shenghai Health Products Co., Ltd. owns a total of 45 domestic health food products (see the attached complete list), including 16 nutrient supplement products, 29 functional health food products including two bi-functional products, covering nine kinds of health functions such as immunity enhancing (18 products), reducing blood fat (three products), improving sleep (two products), relieving physical fatigue (two products), improving memory (two products) and losing weight (one product). Currently Shenghai is still stepping up for dozens of blue cap transferee issues, thus their actual number of products is likely over 80.
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