In the recent decades, it is inseparable that the progress of the plant extracts and natural ingredients industry of China, and the related research results and market demands of current international market. Recently, there is increasing that people pursuit to natural ingredients, whatever in terms of human dietary supplements, herbal medicine products, or supplements in the field of animals and animal medicine. At the same time, the competition of industry also make fiercer. More natural, organic, non-GMO the source of raw material ingredients has become a new focus in this industry. Some international giant launched products which match with the company's nutrition solution or will lead a new competition pattern of natural ingredients.

 

 

The resources of herbal medicine products transfer abroad

Our country has always been an agricultural country, also is the plant extracts industry raw materials supply of power. Natural ingredients have been affected by the international market, and most of the natural ingredients suppliers in China also have been hard for among the international excellent suppliers.

 

A lot of natural ingredients international giant set up R&D and Purchasing Department in China, and began to grab the source of medicinal materials, according to the herbridge media report. Pay attention to the control of the whole industry chain which include selection, seedling and harvest, and build a safer sustainable development strategy. Thereby, control the source for the extraction of natural ingredients more directly, including pesticides and heavy metals, such as pesticide residues. This trend has been reflected in the many large international leading enterprises that include DSM, Indena, Kemin, and will drive the whole industry trend of the source control of medicinal materials.

 

Rosemary and marigold which used to extract the FIC exhibition of rosemary extract and lutein all have its own cultivation base used by, but is not establish cooperation bases in China, according to Kemin disclosed to the herbridge media on this exhibition. The reason is that China's land is fragmented, and the cooperation with several farmers unable to control pesticide residues and pesticides well, to make the United States, India and other countries for cultivation of cooperation. Land farmer cooperation in the United States, for example, has been through sustainable plant certification audit of a third party audit institutions SCS scientific certification system. It may improve market competitiveness and influence for the company to provide rosemary extract of sustainable, pure natural high quality to the market.

 

In terms of the domestic market, the company production plant extracts in the use of raw materials in our country has carried out planting base in a number of provinces and regions, unified seed, fertilizer, spray insecticide, harvesting, processing, transport "six unified" management strategy, grab the source of medicinal materials, control the supply sources of natural pigment products in the field of domestic and foreign food, health care products, dietary supplements, according to Henan Zhongda Biological Engineering Co., Ltd. present to the herbridge media. In addition to the company, our country also has some companies began to establish management and control their own planting base, it also confirmed that the part of the enterprises in our country has a certain competitive advantage in the market, while maintaining this advantage, market sensitivity is synchronized with the international market, and to build their own advantage. On the basis of the current enterprise layout, the cultivated and wild medicinal materials industry of China will face a new revolution in the future.

 

 

Product nutrition solution advantages highlighted

 

Lycored as the global leading supplier of carotenoids technology and the development of natural ingredients formula, shows the original quality nutrition strengthening solution; DSM has also been launched an effective health solutions in the food additives and ingredients of China 2014 (FIC2014); Kemin draw on their clinical research strength to aim at natural antioxidant, as well as provide extend the shelf life of the plan that match with the company's flagship product for related industries; And Wildflavors biological Co., Ltd. already started for beverages terminal to launch related nutrient solution. ... 

The nutritional health solution that drives by the international giant will lead to the development "style” of the latest form of plant extracts industry.

 

 

Social responsibility to promote healthy development of the industry

 

Plant extracts is ultimately reflected in food and health products, medicine field. Driven by interest, the food industry, health care products industry is mixed. In terms of synthesis of pigment, there has been related current international market research confirmed that the synthetic pigments will cause ADHD, so natural pigment market looks like good prospects. But in China, the country has not yet issued a mandatory policy to limit the use of synthetic pigment; application of natural pigment in food, candy, health care products field has not yet reached a peak. This, of course, needs the national policy and enterprise social responsibility that promote the development of health products in the fields of healthy food, health care products.

 

A part of plant extracts enterprise is on the basis of the demand of terminal companies to provide products. But the adulteration of plant extracts industry also received attention of the world. In recent years, the United States, the European Union and other countries began to stricter controls the natural ingredients that imported from China. On the one hand, the move will train production of high-end products; on the other hand also prompted some companies constantly improve their technology and product ideas. This industry is in the stage of rapid development, competition and opportunities coexist, we believe that natural sources ingredients market will attract more terminal enterprises and as a major competitive factor. Natural ingredients supplier well in terms of social responsibility and sustainable development after enter the Chinese market. We called for that the suppliers of plant extracts can enhance the social sense of responsibility, start from themselves, for the society with high quality products, lay the foundation for establish of the local market of our country natural ingredients, according to the herbridge media report.

 

Copyright：Herbridge Media