Also on May 16, Doppelherz and Tmall International jointly held a strategic cooperation conference in Hangzhou. After the Doppelherz’s official flagship store settled in Tmall International, the cooperation aims to integrate new type of cross-border e-commerce with China's health industry. By creating a “health upgrade” model for consumers through joint efforts between China and Germany, the companies aim to provide consumers with more quality products and a better buying experience. At the press conference, the Chinese and German companies exchanged views on continuing to strengthen exchanges and cooperation and conducted in-depth discussions on the status quo and future trends of the Chinese health-product market. In the future, they will further integrate resources and complement each other within the framework of the strategic agreement to further realize a strong alliance between the international brands and the domestic channels for the Chinese health-products market. Doppelherz, founded in 1919, is dedicated to the research and development of high-quality health foods from natural raw materials, and is a leading company in the field of natural plant health foods in Germany.