Performance comparisons between Herbalife, Nu Skin and USANA, which one can endorse China direct selling?

On February 24, 2016, Herbalife (NYSE:HLF) released its results in 2016. The data of three listed direct selling companies are disclosed, let’s take a look-

                                                                 Unit: US Dollar

	Revenue	Net profit	Net profit increase
Herbalife	44.88 billion	2.60 billion	-23%
Nu Skin	22.07 billion	1.43 billion	8%
USANA	10.06 billion	1.00 billion	6%

                                              Statistical cycle: the whole year of 2016
 

Herbalife gained revenue of $4.5 billion, ranking the first place
 
Herbalife

In 2016, Herbalife (NYSE:HLF) achieved revenues of $4.488 billion, an increase of 4% on YoY basis, net profit of $260 million, a decline of 23% on YoY basis. Revenue of China area gained $869 million, an increase of 3% on YoY basis after the deduction of exchange rate factor.

Nu Skin  

In 2016, Nu Skin (NYSE NUS) achieved revenues of $2.207 billion, a decline of 2% on YoY basis, net profit of $ 143 million, an increase of 8% on YoY basis. Revenue of Greater China gained $794 million, an increase of 3% on YoY basis.

USANA
 
In 2016, USANA (NYSE USANA) achieved revenues of $1.006 billion, an increase of 10% on YoY basis, net profit of $ 100 million, a decline of 6% on YoY basis. In Q4, the the sales revenue of Greater China gained $129 million, accounting for 51% of the total sales revenue in Q4, an increase of 18.4% on YoY basis. Among them, the sales revenue increased 22.6%, and the active direct sellers increased 20.1%