Jingdong has once again bagged two Australian brands
date:2017-02-22
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Jingdong has once again bagged two Australian brands: targeting health care and meat products!
In August 2015, Jingdong established strategic cooperation with two major Australian brands, i.e. Blackmores and Sanger. As a result, Jingdong was in a position to provide Chinese consumers Australian vitamins, dietary supplements and meat pro.
Strategic cooperation agreement signed between Jingdong and Blackmores
As the number one dietary supplement brand in Australia with a history of 85 years, Blackmores settled in Jingdong's global platform in July 2015, and set up a unified Global flagship store for Chinese consumers. At present, Blackmores's evening primrose oil has ranked first on Jingdong platform among evening primrose oil products.
Strategic cooperation agreement signed between Jingdong and Sanger
As an Australian meat-exporter founded in 1973, Sanger’s market has expanded to more than 40 countries and regions, covering the full range of retail products such as beef, mutton, pork, poultry, etc.
As disclosed by Jingdong side, the strategic cooperation between Jingdong and Sanger will lead to the selection of traceable high quality meat products closer to the source for China consumers, and the introduction of Australia original packaging materials, without any sub-packaging and processing stages, so as to ensure that merchandises have original taste and flavor. In addition, Sanger will also release new products on Jingdong’s global purchase platform, including four major categories, i.e. rib eye, chuck tender, beef tendon and ribs.
Since 2016, Jingdong has successively put online its Australian pavilion, French pavilion, South Korea pavilion, Japanese pavilion and U.S. pavilion. On the launching ceremony of Jingdong U.S. pavilion held in New York, U.S.A., Liu Qiangdong, CEO of Jingdong Group talked about the development direction and goal of global purchase business. In his opinion, the ultimate goal of global purchase is that Chinese people will be no longer rushing to buy at the Fifth Avenue, Madison Square and other places. Instead, they can buy these things on Jingdong’s global purchase platform. In addition, Liu Qiangdong also revealed that there have already more than 1 million product varieties on Jingdong’s global purchase platform.
In August 2015, Jingdong established strategic cooperation with two major Australian brands, i.e. Blackmores and Sanger. As a result, Jingdong was in a position to provide Chinese consumers Australian vitamins, dietary supplements and meat pro.
Strategic cooperation agreement signed between Jingdong and Blackmores
As the number one dietary supplement brand in Australia with a history of 85 years, Blackmores settled in Jingdong's global platform in July 2015, and set up a unified Global flagship store for Chinese consumers. At present, Blackmores's evening primrose oil has ranked first on Jingdong platform among evening primrose oil products.
Strategic cooperation agreement signed between Jingdong and Sanger
As an Australian meat-exporter founded in 1973, Sanger’s market has expanded to more than 40 countries and regions, covering the full range of retail products such as beef, mutton, pork, poultry, etc.
As disclosed by Jingdong side, the strategic cooperation between Jingdong and Sanger will lead to the selection of traceable high quality meat products closer to the source for China consumers, and the introduction of Australia original packaging materials, without any sub-packaging and processing stages, so as to ensure that merchandises have original taste and flavor. In addition, Sanger will also release new products on Jingdong’s global purchase platform, including four major categories, i.e. rib eye, chuck tender, beef tendon and ribs.
Since 2016, Jingdong has successively put online its Australian pavilion, French pavilion, South Korea pavilion, Japanese pavilion and U.S. pavilion. On the launching ceremony of Jingdong U.S. pavilion held in New York, U.S.A., Liu Qiangdong, CEO of Jingdong Group talked about the development direction and goal of global purchase business. In his opinion, the ultimate goal of global purchase is that Chinese people will be no longer rushing to buy at the Fifth Avenue, Madison Square and other places. Instead, they can buy these things on Jingdong’s global purchase platform. In addition, Liu Qiangdong also revealed that there have already more than 1 million product varieties on Jingdong’s global purchase platform.
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